Toyota Canada Inc. experiences mixed sales in August

Hybrids and Lexus luxury passenger cars popular choices at the end of summer

Canadians purchased 16,928 Toyota vehicles in August, down 5.2 per centfrom the same month last year.

    -   Toyota sold 11,680 passenger cars in August, down 13 per cent from        the same month in 2006.    -   Toyota truck sales of 5,248 were up 18.2 per cent compared to the        same month in 2006.    Lexus in Canada continues the momentum with a best ever August marking 25consecutive months of record sales. Canadians purchased 1,019 Lexus luxurycars and SUVs - up 1.8 per cent from August of last year.    -   Lexus sold 645 luxury passenger cars in August 2007 - up 24.8 per        cent from the same month the previous year.    -   Lexus sold 374 luxury SUVs in August - down 22.7 per cent from August        2006.    

"Through continuous records sales, Canadians have made a clear choicewhen it comes to luxury vehicles," noted Yves Gionet, Director of Lexus inCanada. "Their first taste of the Lexus experience is either an IS or ESluxury sedan, and both of these important entry luxury models remain popularchoices for Canadian drivers. We are establishing a lifelong relationship withLexus guests who are pursuing the performance, comfort, style and quality thatonly a Lexus can deliver."

    August sales highlights:    -   As of August, Toyota and Lexus combined hybrid sales for 2007 year to        date exceeded the combined hybrid sales for all of 2006. TCI sold        5,937 hybrid vehicles in 2007 as of August compared to the 5,870        hybrid vehicles sold in all of 2006.    -   The all-new 2008 Toyota Highlander mid-size SUV was a hit with        Canadians this summer. Toyota sold 639 Highlanders last month. That's        up 234.6 per cent compared to August 2006.    -   The Toyota RAV4 enjoyed a best August ever, with sales steady at        1,375 in August. That's up 7.8 per cent versus August 2006.    -   The Toyota Tundra full-size pick-up truck in both 4x2 and 4x4        configurations yielded a combined total of 914 trucks sold in August        2007 - marking a best August ever.    -   The Lexus ES 350 enjoyed a best August ever with strong sales of 293        models. That's up 35.6 per cent versus August of last year. YTD sales        of 2,897 are up 39.9 per cent over the first eight months of 2006.    -   The IS series luxury performance sedans - including the IS 250 RWD,        IS 250 AWD, and IS 350 - also achieved a best August ever with 264        models sold. That's ahead 12.8 per cent compared to August 2006. YTD        sales of the IS are ahead 8.9 per cent compared to the same period        last year.    

For further information

Kathryn Ruhland, Manager, Public Relations,Toyota Canada Inc., (416) 431-8333,