Mission Hills Makes Available Innovative Kangaroo TV for Spectators at the Omega
Portable handheld TV available to media and guests at precedent-setting golf event
DONGGUAN, China, Nov. 22 /CNW Telbec/ - Mission Hills Golf Club, China,the World's No. 1 golf club, is today delighted to announce a partnership withKangaroo TV Europe Ltd to provide the state-of-the-art Kangaroo TV tospectators at the prestigious Omega Mission Hills World Cup. The handheldmultimedia device will be used by select participants on the Club'schampionship Olazabal Course from November 22 to 25, 2007.Kangaroo TV is an easy-to-use, portable device that receives live audio,video and data streams, allowing the user to "jump" between various screens tofollow the golfers as they make their way around the championship course. Itwill feature exclusive live footage from different camera angles,up-to-the-minute scoring, live tournament commentary, hole/course maps, andeven weather forecasts.
This is the first time such ground-breaking technology will be availableat an Asian golf tournament, reinforcing Mission Hills' status as thecontinent's leader in golf innovation. The partnership with Kangaroo TV comeson the heels of the Club's agreement with the International Federation of PGATours to host the Omega Mission Hills World Cup for a 12-year term.
The Kangaroo TV experience will permit spectators to follow the 28-teamfield, as it challenges the Olazabal Course, a par-72, 7251-yard layoutdesigned by two-time Masters Champion Jose Maria Olazabal. For the firstparticipation of Kangaroo TV at the World Cup, coverage will be specific tothe expansive "clubhouse" area, fifth, and 18th holes. As the project developsin the future, the coverage area will grow along with the availability of theKangaroo TV devices for public rental.
Tenniel Chu, Executive Director of Mission Hills Golf Club, China: "Theagreement to use Kangaroo TV's cutting-edge technology to further enhance theviewing experience in the Omega Mission Hills World Cup is testament to ourplace at the forefront of the golf revolution in China, where the burgeoningmarket will support it."
"We are incredibly proud to be able to unveil Kangaroo TV for golf fans,"adds Tenniel Chu. "This is indicative of Mission Hills' plan to increase thepopularity the great game of golf in China and further the sport worldwide."
Mark Lichtenhein, PGA European Tour Director of Broadcasting and NewMedia agreed: "Following the very positive feedback we received at the firstKangaroo TV trial at the HSBC World Match Play Championship at Wentworthrecently, we are looking to work with more tournaments to enhance thespectator experience on course. The Omega Mission Hills World Cup of Golfrepresents a superb opportunity to continue this strategy and we look forwardto bringing our Chinese audience closer to the game than ever before."
"Kangaroo TV is honoured to collaborate with the Omega Mission HillsWorld Cup, and impressed by the approach Mission Hills is taking to deliverthe best coverage of the event with the spectator in mind," states AlainCharette, Vice President of Corporate Development and GM of Kangaroo TVEurope. "Match play and stroke play are perfect for the Kangaroo TV service.With multiple matches being played, viewers have the choice of which match tofollow, and whether to walk the fairway or stand near a green. Kangaroo TVallows them access to all live play. This is yet another proof that KangarooTV is committed to branching into major golf tournaments around the globe."
About Mission Hills Golf Club, China
Founded in 1994, Mission Hills Golf Club, China, seeks to create'International Goodwill through Golf.' The Club occupies over 15 squarekilometres of land and boasts 12 signature courses designed by golf legendsfrom five different continents. The Jack Nicklaus, Pete Dye, José MariaOlazabal, Ernie Els, Nick Faldo, Zhang Lian-Wei, David Leadbetter, GregNorman, Jumbo Ozaki, Vijay Singh, Annika Sorenstam and David Duval. Eachcourse is reflective of the designers' style, offering unique risk / rewardchallenges to the player. As a complete golf destination, the Club houses afive star hotel and world class spa and was voted Best Golf Resort in Asia byreaders of Asian Golf Monthly in 2006 and Golf Resort of the Year in the Restof the World category in 2005 by the International Association of Golf TourOperators (IAGTO). In May 2004, the Club was accredited by the Guinness WorldRecords(TM) as the World's Largest Golf Facility, making a name for itself inthe world of premier golf through its exceptional ability to deliver anunsurpassed level of service excellence. Mission Hills is the proud venue ofthe OMEGA Mission Hills World Cup for the next consecutive twelve years (2007- 2018).
Hosting major tournaments has been a regular activity at Mission Hills,China and it all started with the first international golf tournament in Chinaback in 1995, the 41st World Cup of Golf; followed by the Tiger Woods ChinaChallenge in 2001 and the first two editions of the Dynasty Cup in 2003 and2005. The Club is also the venue for the Mission Hills Asia Pacific OpenAmateur Championship for the next 10 years and the "Home of the Faldo SeriesAsia." Mission Hills was recently voted Golf Resort of the Year for the Restof the World category by the International Association of Golf Tour Operators(IAGTO).
About the World Cup
The 2007 Omega Mission Hills World Cup will launch a new and exciting erain the history of the event. John Jay Hopkins, a noted Canadian industrialist,founded the event in 1953 as a way to promote goodwill among nations throughgolf. Initially named the Canada Cup, it became the World Cup in 1967 and isscheduled to be played at Mission Hills Golf Club through 2018. The 2007 OmegaMission Hills World Cup will offer a purse of $5,000,000. It is a four-dayteam event that will feature a four-ball (better-ball) format on days one andthree, and foursomes (alternate shot) format on days two and four.
About Kangaroo Media Inc.
Kangaroo Media Inc. develops, manufactures, commercializes, sells andrents hand-held wireless audiovisual multi-functional entertainment systemsthat allow users to enhance their on-site viewing experience of sportingevents. Kangaroo Media's unique proprietary technology delivers real-timevideo, audio and data content to each fan's hand-held Kangaroo TV device. Itgives fans the ability to create their own live-action sporting event on-site.Kangaroo Media, headquartered near Montreal, Canada, is listed on the TorontoStock Exchange () as KTV. For more information, visit
For further information
Tracey Robertson, Communications Department,Mission Hills Golf Club, +86 755 2802 0888, Fax: +86 755 2802 5751,traceyrobertson@missionhillsgroup.com
Nadia Petrossi, CommunicationsDepartment, Kangaroo TV, +44 7947 640081 UK mobile, +1 514 781 4900 Canadianmobile, NPetrossi@Kangaroo.TV
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